Tony de Bree´s Online Money Blog

That is what I call a great vacation (in many ways).

2005-10-24T04:37:00.000-07:00

Morning. How are you today? We just came back from vacation in France and it was just great! I was not allowed to take my PC with me, but that was ok with me. It was nice to do other things and do things together. Here are some pictures.

First: our house in France with a nice view on the hills...

In this period of the year we make long walks, try to find chestnuts and mushrooms, play games and go out for dinner so that my wife does not have to cook (I am zero at cooking).

Here is an example of what we got on our plate in one of the restaurants. Not bad! But not good for your health. So that is why we do all the walking!

And here I am cleaning mushrooms (very serious! That is the face of my late mother!).

There are many different types of mushrooms around. We do not know many, but we know the ones you can eat. We have found a lot of them this year, so we have been eating them fresh but we dry most of them to eat later on in the year.

Now the only thing I did next to cleaning and drying mushrooms was writing ideas in my little book I always have with me. It is from that little book that I make new products and services for our online business. And I wrote some nice ones again. We will see if I have the time.

Now when we came back, we had another positive surprise: Niche Article Generator had sold great in my absence and the sales had actually almost aleady paid our holidays of last week! Look for yourself here:

http://www.nichearticlegenerator.com

Clients are sending me links with examples and they are doing great. We will put some examples of what they have been doing on a special page.

What else? Well, I have been working on the client-only affiliate-program and the resale rights package including a brandable copy of Niche Article Generator, a sales site and some more things.

And I am preparing a conference on email management in London where I have to present and one in Singapore also on email management.

So that was it for today.

Have fun,

Tony

By the way, some people asked me about the unpublished bonuses. Well, there are 20 free articles in text-format in there that you can cut-and-paste in in NAG and I am including new eBooks with tips etc that you can also use as texts for your niche articles to be turned into mini-sites. We do not give the bonuses away in one go, because we have had people buying products in the past, taking the bonuses and then getting the refund. Sorry!

Anyway, get your copy of NAG here:

http://www.nichearticlegenerator.com

if you have not done so and watch out for the announcements about the affiliate program (also limited in number) and the resell rights packages (first 25 with $100 off and also maximum number of licenses sold).

Market knowledge-products instead of info-products.

2005-08-21T00:54:00.000-07:00

Morning, while my children and wife are going to church, I have some time to answer some questions that people have been writing me about.

In many of the articles, eBooks and seminars, I am always talking about "knowledge-products" instead of "info-products". Why do I do that? Well here is why.

What many people do not understand is that the real value is in adding your own real experiences to standard basic information that everybody already knows. That is why we are always talking about your own personal niche.

If I for instance write a book about how to manage stress in your daily life (business and private) as part of our consulting business at Go4estrategy, I can ask a ghostwriter to write down the basics or I can write that down myself during my many flights across the World.

Then I add all my personal experiences from the many training and educational sessions I have been going through including roleplays with actors!

These courses and therapies costs thousands of dollars and by adding these personal items, I add a lot of value from personal experiences. I have felt it and sometimes it did hurt! Especially if afterwards you are discussing the results of these assessments with the phychologists that have observed you during the sessions (sometimes during 5 days).

Now if I add all that to that standard material, I do something that is difficult to imitate. I am different from others.

If I then sell these books, they are not info-products anymore, but knowledge-products.

By adding new things all the time and expanding, these knowledge-products are difficult to imitate.

Here is my advise:

1. Whatever you do: market knowledge-products.
2. Always add your own real personal experiences.
3. Continue to add value all the time.

That was it for today,
speak to you soon!

Tony

ps
We have a still some room for serious partners in different countries, so if you are really interested in partnering with us, put your self on the test team by joining us here.

Do not forget (used) "real" books.

2005-02-24T22:43:00.000-08:00

Hi, you know what? Many things happening in online business seem to be difficult to explain. For me, one of the most interesting things is why many people buy very expensive eBooks while you often can buy "real books" new or second hand for free. If I take the example of this book

How to us mindcontrol techniques to attract visitors and convert them!

you can get it second hand at a very low price and most other things I saw and bought are only copying basic themes from this one. So that is why I would suggest that unless you can get Resale Rights or Master Resale Rights, to first look for a real book, new or second hand.

That is why we also added the Amazon search engine to this Blog on the right.

See you,

Tony

ps.
I hope you did not miss our special deal this time!

The power of "Free"?

2005-01-10T01:45:00.000-08:00

This morning I was reading a Free Article on the power
of "Free": giving things away in order to get the name and
email from people. Now although we also do that regularly,
I must admit the results are not very good in general.

I must admit I have my doubts. Although I can see
the original idea, it is less and less the case. It really
depends on what it is. If the ´freebie´ is of no value....
In my opinion, most freebies are made of ´me-too´stuff,
because people do not do any homework/research.

As far as I am concerned, many people know nowadays what has
value and what is not. Not counting the newcomers of course.
But they learn quickly also. I personally have become like
many of my original members a ´hit-and-runner´! I subscribe,
grab and unsubscribe 95% most of the time. Why? Because
people tell me things I already know and they never check.
And they cheat.

They do not keep their promises and they misuse the
email-addresses. Or they steal.

So the quality of the lead/subscriber is important.
And the real personal approach including personal integrity
differentiates you from the rest. And you have to innovate
all the time. And that goes everywhere, in the home business
online world and in my own large company online world.

So for many people the following applies: "Free is killing
my business" if you are do not watch out as another online
entrepreneur from The Netherlands wrote the other day!

Regards, Tony

Google "Suggest Tool" is To Find Your Niches!

2005-01-09T13:16:00.000-08:00

I have been using this tool for a while before I design new products. It is called "Google Suggest". As you start typing in search terms it displays possible other terms, and how many results are in the google universe right below. Very need!

It is designed to help you select search terms, but it can be used by adwords professionals if they look at the tool from a different perspective

You can use this tool to help you in your keyword list building process. I really like this Google tool for several reasons. It can help you think of other search terms for your adwords campaigns (these other terms do not always show up in the suggestion tool with adwords).

You will want to use this tool. Give it a run here: http://www.google.com/webhp?complete=1&hl=en

See the FAQ section here for google select:
http://labs.google.com/suggest/faq.html

Tony de Bree
CEO Go4estrategy
http://www.privaterightsebooks.com